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Why You’ve Been Folding Your Beach Towels Wrong This Whole Time

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Why You’ve Been Folding Your Beach Towels Wrong This Whole Time

Beach towels are summer essentials — bright, bold, and ready for sunshine. But if you’re like most people, you probably just fold them in half, then in thirds (or let’s be honest — roll them into a ball and shove them in the closet). Turns out, there’s a better way. A way that saves space, keeps things neat, and might just make your summer feel a little more organized.

Let’s dive into why your usual folding method isn’t cutting it — and how to do it the right way.


🌊 What’s Wrong with the Way You’re Folding Now?

  1. It Takes Up Too Much Space
    Beach towels are big and fluffy, and the standard fold tends to create bulky rectangles that eat up valuable shelf or suitcase space. Not ideal when you’re packing for a trip or trying to store multiple towels.
  2. It Doesn’t Hold Its Shape
    That casual fold might look tidy at first, but after a few uses or a toss in the bag, it unravels into a floppy mess.
  3. It’s Not Efficient for Travel or Storage
    Throwing a bulky towel in your beach bag can crowd out sunscreen, snacks, and your summer reads. And don’t even get us started on how quickly they turn your linen closet into a chaotic jungle.

🧺 The Better Way: The Hotel Roll (a.k.a. The Spa Fold)

This fold is compact, travel-friendly, and makes your towels look like they belong in a five-star resort. Here’s how to do it:

✅ Step-by-Step Guide:

  1. Lay the towel flat on a clean surface.
  2. Fold one long side of the towel about a third of the way in.
  3. Fold the opposite long side over to meet the edge — your towel should now be in a long, narrow strip.